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Why own a

Pure Barre?

Group smiling at studio mirror while doing barre exercises
"I just want to commend you on doing such a wonderful job at this unprecedented time. I truly think the entire corporate team has been a tremendous support..." Pure Barre Buffalo
"I want to personally thank you and your entire team at the corporate office for your ability to pivot quickly, send us support marketing/sales information, templates to help us... May we all come out of this stronger, healthier, and more successful in our business and personal lives. We are Pure Barre Strong!!" Pure Barre Frisco
"Thank you for all you and the corporate team are doing for the studios right now. The ever changing landscape makes it virtually impossible to plan or predict what next week looks like." Pure Barre Birmingham
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own a pure barre studio

With over 600 studios, and over 100,000 active members, Pure Barre is the largest, most-established barre brand, offering a variety of low-impact, full-body workouts for a broad range of fitness levels. Ranked in Entrepreneur Magazine’s Franchise 500 List each year, Pure Barre continues to be a pioneer in not only the barre space but boutique fitness overall.

Group sitting on the floor while working out with resistance bands

Leading The Industry Through Numbers

licensed locations
teachers worldwide
workouts in 2020

benefits of owning a pure barre studio

strong national brand
Not only is Pure Barre the largest barre brand, it is one of the largest franchised fitness brands with close to 650 locations open across North America.
smart investment
Enjoy a low-cost entry, a recurring revenue model, truly exceptional EBITDA margins, and the confidence that our corporate team has decades of combined experience in fitness franchising.
always evolving
The Pure Barre member experience in-studio is ever-changing with consistent updates to our class choreography and music, as well as the introduction of new classes and programming.
executive model
Our franchise model provides a completely scalable business, allowing you to determine your own success. Leverage development costs and national vendor relationships to launch your studio successfully.
Pure Barre instructor guiding group working out with wrist weights

Comprehensive Support For Your Success

We believe extensive support & comprehensive training is pivotal for your success as a Pure Barre Franchise Owner.

real estate
Our dedicated staff will help you in the site selection & lease negotiation to find the ideal site for your Pure Barre studio.
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construction & design
We'll guide you through the entire build - out process from approved layout and general construction, to interior design, music and technology.
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Enjoy comprehensive & ongoing sales training, monthly calls & expert guidance from pre-sale through to Grand Opening & into sustainability. Get introduced to our multi-channel sales process to drive sales from the start!
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The quality of the teacher and instruction defines a class - receive assistance hiring the most qualified instructors, general managers & sales team.
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The minute you sign your lease, the marketing of your location begins, with personalized support to set you up with all means of generating website traffic and memberships.

as featured in






The Huffington Post






The New York Times



Entrepreneur Franchise 500 Ranked 2020

the franchise


Franchising allowed me to fulfill my dream

of running my own company without

the start-up risk and stress.


Lauren Fike | San Francisco

the pure barre franchise experience

The Franchise Experience

Ready to Learn More About Opening Your Pure Barre Studio?